First we listen. We listen to you and the entire team to define the story landscape — a “big picture” of your brand and the soul of your story. We lead your team on an investigative journey that will define and inform our path forward.
Through structured conversations we’ll mine for gold in your most insightful stakeholders, thinkers and visionaries. We’ll research independently the depth of your brands richness and character and present our findings as an index of stories and story sources.
With our index of storylines, we’ll review everything we’ve learned with your creative team to refine and craft story arcs that will most effectively connect with your goals.
We’ll codify everything we’ve learned and champion the ideas that we believe will most resonate with your audience. We’ll discuss the potential engagement & audiences resonance of each storyline and examine the development & production requirements.